Optimizing Digital Presence: Web, App, and Marketing Enhancements

Provide Real-World IT Work Experience – Offer undergraduate students hands-on experience in web design, development, software testing, data analytics, cloud deployment, and digital marketing. Enhance PVS’s Digital Presence – Assist in updating the company’s website, refining its app development, and leveraging educational technologies. Strengthen Communications and Marketing – Improve the company’s messaging through digital marketing strategies, including social media and content development. Develop Professional Skills – Help students transition into professional roles by applying technical knowledge, networking, and engaging in industry forums.

Strategic Market Insights for Prime Vice Studios

Prime Vice Studios (PVS) is seeking to enhance its market presence and competitiveness through comprehensive research and strategic planning. The project aims to identify lucrative markets that align with PVS's unique services, providing insights into potential areas for national, local, and global expansion. Additionally, the project will conduct a competitive analysis to better understand the landscape and position PVS effectively against competitors. The ultimate goal is to develop a robust sales strategy that can help PVS grow its influence and reach. This project will allow learners to apply their knowledge in market research, competitive analysis, and strategic planning, focusing on closely related tasks that can be completed within a limited timeframe.

Virtual Internship Opportunity: Computer Science

Our organization is able to offer a virtual internship opportunity for (1-3) computer science students or teams. The primary focus for the student will be to help our company develop a mobile application or prototype during the placement , as exemplified below. Application Development - Selecting the best technologies for creating the application or feature (i.e. a real-time chat function); creating a fully-functioning application. Software Architecture Development - Architecting the software of a new product. Our goal at the end of this experience is: Application Development - For the student(s) to create a fully functioning application. Other duties the student may complete could include : Software vendor research and evaluation Assisting with other process improvement projects Unit and integration testing We will plan to communicate with our virtual intern using these communication tools: Riipen messaging, zoom, email Student's primary contact : Carlos Perez, MFA, Founder/ Creative Director Secondary contact: Ananya Vahal, MFA, Co-founder

Virtual Internship Opportunity: Social Media Content Marketing

Positions available: 3(teams or individually) Our organization is able to offer a virtual internship opportunity for (3) marketing students or teams. The primary focus for the student will be: Prospecting Strategy - Evaluate our current customer base and make recommendations for further market penetration; assess our current outreach process and develop and implement targeted prospecting; review our prospect messaging, make improvement recommendations, and create new outreach content. SEO Strategy & Recommendations - Develop and implement an SEO strategy; provide content suggestions and recommendations to increase search visibility; increase our inbound traffic and optimize the customer journey; increase inbound leads. Strategic Social Media Marketing - Conduct an audit of our current social media presence and/or other current communication channel(s); develop and implement strategies for improving our online presence and increasing engagement; create a content calendar; creating useable social media and blog posts. Our goal at the end of this experience is: Branding and Marketing Communications - For the student(s) to help us improve our brand's presence and capture greater market share. Market Research - For the student(s) to help us gain a better understanding of our target market and ensure we are optimally positioned and our product and pricing aligns with our target sector/customer. Public Relations - For the student(s) to help us effectively communicate our brand's story and mission to a broad audience. Prospecting Strategy - For the student(s) to help us implement better prospecting that increases conversion rates and boost our sales team's performance. SEO Strategy & Recommendations - For the student(s) to help us generate more traffic and revenue through search engines. Strategic Social Media Marketing - For the student(s) to help us improve our online presence, reach more customers, and effectively promote our brand through compelling content. Other duties the student may complete could include : Assist with outbound email marketing campaigns as needed; measure and report on performance of these campaigns using tools such as Mailchimp. Content development, including social posts, blog posts, LinkedIn articles, and website copy. We will plan to communicate with our virtual intern(s) using these communication tools: Riipen messaging, Zoom, company slack, and or email Primary contact : Carlos Perez, MFA, Owner Secondary contact: Ananya Vahal, MFA, co-founder